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The TrueLift Posture Bra
Back & shoulder relief

The weight off your shoulders. Instantly.

Shop TrueLift Buy 2, Get 1 Free · from £19.99/ea · feel it day one
Wire-free comfortCross-back supportInvisible under clothes30-day money-back Wire-free comfortCross-back supportInvisible under clothes30-day money-back
Why we made it

You were never the problem — your support was. TrueLift lifts the weight and brings your shoulders back, gently, all day.

The TrueLift Posture Bra
The TrueLift Posture Bra

Soft support. No brace.

Seamless and wire-free, with cross-back straps that draw your shoulders back gently and a 5x-wide band that lifts breast weight off your neck. No digging, no red marks.

Colour —Black
From £19.99/ea £59
Buy 2, Get 1 Free · Free shipping
Shop TrueLift

The Fix

Cross-back straps bring your shoulders back without a rigid brace. You feel them settle the first time you put it on.

Weight off your shoulders

A 5x-wide supportive band redistributes breast weight across your torso, so the neck and shoulder ache fades.

Invisible

Seamless and smooth under even a fitted shirt. No one sees the support — they see you standing taller.

Care

Machine wash cold on gentle, lay flat to dry. Holds its shape and support wash after wash.

Find your fit

Size guide

SizeUK bandUK cupUK dressBest for
S30–32"A–B8–10Smaller frames
M32–34"B–C10–12Most common size
L34–36"C–D12–14Fuller bust, everyday support
XL36–38"D–DD14–16Strong lift for heavier busts
XXL38–42"DD–G16–18Maximum support, fuller figure

UK sizing. Seamless stretch fabric — order your usual UK size. Between sizes? Size up for more coverage.

★★★★★

Relief, in their words.

2,941 verified reviews · 4.8 average

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Restocks & relief tips.

Early access to restocks and new colours. No noise.